We're as good as gold at buying gold

The Golden Swann offers reasonable payouts and expertise to buy your jewelry as well as anything else you may have related to gold, silver, bullion and coins.


Thinking of selling your old gold and silver coins? The retail market for coins is generally greater than for bars or jewelry.

Old Gold

Gold bars generally have high resale value, especially those bars that have been kept in professional vault storage.

Gold & Silver Jewelry

Do you have valuable jewelry just lying around? Get its value back! We’ll purchase your old, unawanted, or broken jewelry.

For over 40 years, the Golden Swann’s humble little shop has been a unique showcase of precious metals, designer collectibles, and custom jewelry. We deal exclusively in buying and selling of bullion, gold or silver that is delivered directly to your door.

An Easy Process.

3 Simple Steps.

The Golden Swann will purchase your unwanted gold, silver, coins, diamonds, jewelry, and bullion at a reasonable market price.

Step 1

Bring your coins, bullion, and jewelry pieces to our Auburn, CA store.

Step 2

We will evaluate your items, weight them and give you an estimate.

Step 3

We make an offer for your items and pay your check or cash on the spot.

Why Invest in Gold?

Gold has maintained its value over time, and people view it as a means of preserving and passing on wealth from one generation to the next. 

When the US dollar or the reserve currency declines, gold prices climb. For this reason, gold has been dubbed the safe haven. When the value of the reserve currency drops, people begin to swarm to gold as a security. 

Gold has been an excellent hedge against inflation as the prices rise when the cost-of-living increases.
Since 1990, the sale of gold bullion from the vaults of the central bank has provided most of the world’s gold supply. However, both the central bank’s supply and the output of the gold mining industry have decreased. A new mine won’t start producing for another 5 to 10 years. The price of gold rises when the supply is reduced.
When the world tension rises, people turn to relative safety. When the confidence in governments is low, the gold prices are often seen to be rising. The European Union crisis gave way to the major gold price movements this year.